The airline industry is facing pressure to innovate and improve profitability.  To address this growth challenge, progressive airlines are implementing different ways to drive ancillary revenue.  This approach has led some to ask whether customer service has a role to play, or is it about price?  For some, a sole focus on price is the differentiator, but for others, the customer experience remains the overriding factor.

Read the full article here at mycustomer.com

https://www.mycustomer.com/community/blogs/simon-pont/customer-experience-key-to-airline-profitability